VRX Expands Athena’s Global Distribution Reach Through Pegasus
VANCOUVER, April 21 /PRNewswire-FirstCall/ — VRX Worldwide Inc. (TSX-V: VRW) announced today that its wholly owned subsidiary, VRX Studios Inc. (”VRX”) has signed a multi-year agreement with Pegasus Solutions, Inc. (”Pegasus”), enabling the distribution of it’s world-class, high-definition, rich media hotel content through Pegasus’ Online Distribution Database. This agreement significantly increases the global distribution coverage of Athena, VRX’s new innovative distribution program launched on April 16, 2008.Under the agreement, VRX will enable its hotel partners to distribute their content, including 360 degree virtual tours, still images, and interactive maps, through Pegasus’ global distribution network. VRX’ extensive coverage of hotels compliments the depth of property data that Pegasus provides for more than 86,000 hotels worldwide.”This direct access to Pegasus’ network will not only provide agents and consumers with the information that they need, it will also deliver a content solution to hotels that includes production and distribution services that they can count on,” commented David MacLaren. “Our agreement with Pegasus is a strategic step to further strengthen VRX’s position as the global leader in providing content services to the travel industry.”About PegasusHeadquartered in Dallas, Pegasus Solutions, Inc. is a global leader in providing technology and services to hotels and travel distributors. Founded in 1989, Pegasus’ customers include a majority of the world’s travel agencies and more than 86,000 hotel properties around the globe. Pegasus’ services include central reservation systems, electronic distribution services, commission processing and payment services, and marketing representation services, including the consumer Web site, . The company’s representation services, including Utell(R) Hotels & Resorts and Unirez by Pegasus(TM), are used by more than 9,300 member hotels in more than 130 countries, making Pegasus the hotel industry’s largest third-party marketing and reservations provider. Pegasus has 18 offices in 11 countries, including regional hubs in London, Singapore and Scottsdale, Arizona. For more information, please visit or log onto the company’s industry blog at blog.pegs.com.About VRXVRX Studios Inc., a wholly owned subsidiary of VRX Worldwide Inc. (TSX-V: VRW) (), is the world leader in producing, distributing and licensing high quality, rich media content that educates, inspires, and compels online travel consumers. Leading travel brands such as Harrah’s, Hyatt, Fairmont, Travelocity, Lastminute and Orbitz rely on VRX’s stunning hotel, cruise and destination content to attract and engage millions of consumers each month. VRX is recognized as one of the fastest growing companies in Canada by Profit magazine (June 2007) and Business in Vancouver (September 2007). To find out more about VRX Studios, its products and services, visit ww.vrxstudios.com. VRX Worldwide Inc. per “David MacLaren” David MacLaren, President and CEO “The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.”CONTACT: VRX Worldwide Inc., Investor & Public Relations, (888) 605-0059, VRX Worldwide Inc.
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